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Project Spotlight: Studio631

Full Facility Signage for Offices

Today we’re proud to spotlight a recent full facility signage project for Studio631 Recordings in Islandia. Studio631 provides a professional studio experience for artists at every stage of recording whether you’re a performer or a producer. Niko and Matt came to Signwave as they were building out their new space on Patco Court, knowing that they needed a combination of bold branding and clear wayfinding. Using their logo, Signwave put together a custom package that solved all their challenges both creatively and practically.

Exterior Facility Signs

Initially the owners only wanted exterior signage. Because the building management has established signage design standards, we created a painted pan face overdoor sign with clean lettering to match the other building tenants. But we added the company logo to the door in cut white vinyl for a little individuality.

cut vinyl on a painted pan face sign plus cut vinyl on glass door

The exterior signage meets the landlord’s requirements while still utilizing the logo font for individuality.

Custom Lobby Sign

As we worked together, Niko and Matt developed a trust in our design and fabrication expertise and asked us for ideas for a lobby sign. We were able to create a very modern clear acrylic panel sign with dimensional painted letter and flat cut black vinyl, all mounted to the wall on standoffs. The different levels of material in the sign create multiple visual effects with light and shadow, and the owners loved the beautiful finished product.

clear acrylic with dimensional letters and vinyl on standoffs

The logo sign for the Studio 631 lobby wows with several layers of dimension: a clear acrylic panel with dimensional letters layered over black cut vinyl, on standoffs so the shadows add even more depth.

Custom Flag Signs

As we worked on the lobby sign, they realized it would be necessary to mark each studio with a separate wayfinding sign. So Signwave went to work again to create a custom design that would fit the studio aesthetic while providing clear direction to the various locations down the hallway. Our final design gives the impression of an old school vinyl record, using logo elements and font on a double-sided circular flag sign.

printed vinyl circular flag sign

A closeup of the Studio 631 flag signs, custom printed on vinyl with corporate colors and logo elements

circular flag signs mark studio doors

Each studio is marked with a custom double-sided circular flag sign.

Signage projects often evolve as the process moves forward. Signwave has the creative solutions and flexibility to help solve all your facility signage challenges. Give us a call at 631-761-9292 and see how we can help you!

3 Reasons You Should Winterize Your Signs

It’s a new year, and advertisements everywhere are telling you it’s time for a “new you.” Believe it or not, it’s also an important time to make some changes to your signage. You may not need to “slim down” your signage or do a “budget overhaul” to make it work,  just make time for some “self care” with small adjustments, like the suggestions below. A resolution to update your signage to the season will have a big impact in 2022.

Three Reasons Your Signs Need Winterizing

Increased Visibility for Outdoor Signs

In cold weather, the foot traffic around your business decreases dramatically. An A-frame on the sidewalk suddenly impacts fewer and fewer potential customers–the pile of snow along the road from the plow blocks it from view, and most people are staying indoors anyway. The majority of people passing by are in vehicles, so you don’t have much time to attract their attention. You need big, bold, colorful, and quick messaging. Consider an illuminated channel letter sign on your building, or a colorful window graphic. Window vinyl can be applied “second surface” or on the inside surface facing outward, to protect it from the elements!

New Product Offerings Need Custom Design

Do you have a special on down-filled weatherproof jackets this week? Have you created a brand new Instagram-worthy secret-menu latte drink? Do you carry a new brand of winter tires that you’d like everyone to know about? You’d better check your signage and make sure you aren’t still marketing bathing suits, or frozen fruit drinks, or air conditioning system tuneups. When your product offerings change with the seasons, it’s crucial that your signage does too. Update your window signs, in store displays, even your vehicle graphics to feature your most up to date product lines.

Changing Business Hours for Entrances and Door Signs

No matter what business you’re in, your hours can be affected by the seasons. Outdoor recreational facilities may need to change their closing hours because it gets dark earlier. Even if you posted your holiday closures on your website, make sure they’re easily found by customers who show up to your physical location as well. And we know too well in 2022 that staff shortages due to illness can lead to early closing or late opening, and it’s important that you keep your clients aware to avoid frustrations and lost business. Flexible signage options include LED message signs that can be mounted inside your window to be viewed from outside, or a changeable letter sign.

Signwave is ready to do a signage evaluation for your facility to make sure you’re winterized! Call us at 631-761-9292 or fill out the contact us form, and we’ll get started.

Neon – It’s a Gas!

The Las Vegas strip. The Pike Place Market sign. Times Square. These words probably all draw up images in your mind that have one thing in common: NEON. For over 100 years, the technology used to create neon lights has remained very much the same, and purists the world over still rely on it for colorful, eye-catching signage. From large, show-stopping outdoor signs to small interior window signs, here’s a little background info you might not know about your favorite gas!

The Discovery of Neon and History of the Neon Light

The chemical element neon was first discovered in 1898 by British chemists Sir William Ramsay and Morris W. Travers, who at that same time discovered two other inert gases: argon and xenon. When isolated inside a sealed tube, the neon emitted a very bright reddish-orange glow. However because so little of the gas was extracted during their small-scale air liquefaction process, it was too costly to use in quantity. It wasn’t until 1910 that Air Liquide business owner George Claude was able to produce enough neon in his larger-scale process to make it practical for use in lighting applications. His first attempt at neon lighting, to be used in home settings, was unsuccessful. But once he was able to channel the neon light’s extreme brightness and unusual tint into signage applications, the demand began to grow. He sold the first neon signs in the United States to a Packard dealership in Los Angeles in 1923.

Just three years later, Jacques Risler of France discovered how to create additional colors in neon. By coating the sealed tube containing the gas with different fluorescent coatings or “phosphors,” the ultraviolet light emitted by the gases inside caused the tube to glow with various colors. Colors outside the red/orange spectrum usually have additional compounds added to enhance the color, such as argon and mercury. By the 1960s there were about two dozen color options available, and today there are almost 100.

Iconic Neon

Here are just a few examples of how neon can be used to create signs that are recognizable the world around.

Classic Texas barbecue neon sign

The grandfather of all neon cities, Las Vegas

The Pike Place Public Market in Seattle boasts one of the most recognizable neon signs in the US.

Neon can be fabricated in a wide variety of colors

Your (Business) Name in Lights

One of the main benefits offered by neon signage is its longevity. A well cared for neon sign can last for years, even decades. But just as in the early 1900s, neon can be very costly to fabricate and repair, making it outside the budget of many small businesses. So what alternatives have come along? Enter LED technology.

Just a few of the color options in LED neon style rope lighting

LED (light-emitting diode) technology is used in just about every illuminated sign we create at Signwave, from lightboxes to channel letters. It’s super bright, cool to touch, energy efficient, versatile, long-lasting, and affordable. There are even LED rope products that can mimic the look of classic neon tubing with more flexibility and color variety. With all the options that LED technology opened up, a classic-looking neon sign with modern benefits is in anyone’s reach.

Are You Ready To Be Iconic?

Whether you’ve been in business for 40 years or 40 days, you can be a neighborhood icon with the right signage. Are you ready? Call Signwave today and we’ll come to you for a consultation and site visit. We can help you stand out in the crowd.

 

 

 

How To Get The Lighting Right on Building Signs

Here’s a thought for your next building sign: dual-lit channel letters on a backer panel.

Dual-lit Channel Letter Sign with Backer Panel

A building sign can be illuminated in a variety of ways: this one uses three of them.



Reliable and energy-efficient LEDs illuminate both the front and rear faces of each channel letter element. The front faces are made of translucent polycarbonate available in any color you choose, allowing your logo to be faithfully rendered. With the rear faces being clear, the LEDs shine through creating a halo glow around each letter.
 
Each element is mounted on a backer panel. The distance from the panel that the letters are mounted will determine the intensity and size of the glow. And the panel itself will be designed to assure the desired color and refectivity. It will assure the desired color contrast to your logo regardless of the building’s exterior surface. The backer panel also serves as a “wireway,” allowing the installer to minimize the number of connections to the building’s electrical service.

The sign’s illumination can be regulated with a building timer, or with a photocell to automatically power the sign when it gets dark.

channel letter diagram

Channel letter diagram



There are a good number of options to consider in designing an illuminated building sign. Your professional sign company will work with your designers, or create your signs straight out of your imagination. Call Signwave at 631.761.9292 to get started with a free consultation.

color precision, color match, color perfection, color matching, sign color

Getting the Sign Colors Right

“Close Enough” isn’t good enough when it comes to your brand. Good signage has to match a business’ brand — everything from the establishment’s overall aesthetics, to the packaging, even their ad campaigns. If signage and branding don’t match, then recognizability will suffer as a result. A sign might be highly visible, but it won’t “click,”if it doesn’t connect with the product or business. But when it’s done right, when the sign colors and style match the brand, your signage will stand out and bring the customers in.  
Read more

Property sign for Brentmako, Long Island, NY

What kinds of signs do you need for your business?

There are so many types of signage that appear inside and outside of office buildings, commercial properties, hospitals and campuses. Each one gives an impression to all who work and visit there. What is your property signage saying? Let’s look at a few of the many ways your signage can help give your property appeal – or turn your visitors away:

Employee Entrance sign

Employee Entrance sign at Designatronics

Wayfinding and directional.

Are all parking lot entrances and exits clearly marked? Are the signs visible from the road, and from enough distance to assure drivers know where to turn in? Are the signs durable and attractive? Once in the parking lot, do visitors know how to navigate to the parking area and building entrance they need?

Exterior building signs.

Northport Wellness Center outdoor directory sign

Outdoor directory sign for a Medical Center in Northport, NY

Is the property management company clearly identified? Is branding of anchor tenants clearly visible? Is window signage used in attractive ways? Is all signage in compliance with local regulations?

A&E logo wall graphics

A&E logo closeup

Lobby signage.

Is there a directory of tenants that allows visitors to know how to reach their destination? Are all appropriate safety signs displayed? Is all signage in compliance with the Americans With Disabilities Act? Are elevators, staircases and public facilities clearly marked?

We can help with a sitewide audit of your signage to make sure it is doing all it can to make your property shine. Fill out our contact form, or give us a call at (631)761-9292.

Door signs for both wayfinding and information at Long Island location.

Multi-Purpose Signs: Visibility and Wayfinding

What better way to let visitors and customers know how to find your new business than by posting a big beautiful sign on your door? And what if you have multiple doors?

Opaque door signage for privacy inside, information outside Suffolk County location.

Opaque door signage provides privacy inside, important information outside this Suffolk County location.

Recco Home Care in Suffolk County recently moved into a new office suite with multiple entrances to the parking lot. They consulted our sign shop to make sure that not only were they visible to the neighborhood, but that everyone knew which entrance to use.

Signwave recommended printed “window perf” signs on the glass doors. Window Perf is a fantastic material for providing full-surface signage that also permits light to come through so insiders can see through to the outside. It is available in different grades, that vary by the amount and size of the perforations, the color of the adhesive side, and the expected longevity. For Recco, we were able to clearly mark the customer entrance and the Training Room entrance, but also use the other door surfaces to direct customers to the correct door to use.

For extra visibility we added some cut vinyl window graphics that featured their logo and a description of the services they provide.

Grand Opening banner at new Suffolk location

Grand Opening banner at new Suffolk County location aids recruitment.

And to top it all off, a roof banner announced their Grand Opening for all to see. The outdoor signage not only called attention to the company’s arrival in the neighborhood, but also provided the phone number and web address, as well as information about the free training program. Because of windy winter conditions, this was printed on mesh fabric with reinforced webbing all around.

Now the neighborhood not only knows they are there, but knows how to enter. We also helped them spread the word about new employment opportunities in the Long Island community. Welcome Recco Home Care!

Front Door and window signs on Suffolk County building

Consistent branding with variable messaging makes it clear what Recco offers and how to reach them.

Window Perf is a translucent material available in different grades, that vary by the amount and size of the perforations, the color of the adhesive side, and the expected longevity. We’ll be glad to arrange a meeting to show you samples and discuss how this material can be used in combination with banners or other exterior signage to solve your wayfinding and visibility challenges.

Custom street signs

Custom Street Signs Enhance Community Aesthetics

Country Pointe, a distinctive Long Island community, needed to replace street signs that were faded and illegible at worst; pedestrian at best. The Board Of Directors was looking not just to replace the signage but to upgrade the look and feel of the suburban landscape. By the time they found Signwave, they were nearly exasperated. It had been hard to find a sign company that would take their vision seriously. The Signwave team listened with an open mind and found solutions that looked and worked as well as they had imagined.

“The neighborhood looks so much more beautiful now, thanks to Dan and & folks at Signwave…I don’t think anyone on the Board or who lives here could be happier! I am so pleased how our work together went and I am so thrilled with the results!  – Audra B., Country Pointe, Melville

Don’t let any sign company sell you designs that fall short of your vision. Your neighborhood pride commands respect at Signwave.  Schedule a site analysis and we’ll be glad to explore unique signage solutions with you.

Aluminum and acrylic business property sign

Integrating Business Signage with the Landscape

Designatronics, a designer and manufacturer of high quality mechanical components, recently consolidated its operations at 250 Duffy Ave., one of the largest industrial buildings in Hicksville.

With frequent customer visits to their plant, and scores of deliveries every week, they needed point of entry signs that would show visitors and vendors where they are, and which entrances to use.

Signwave handled the entire installation project from permits to polish. If you’re consolidating, relocating, or establishing a new location, ask us what you need to know to make it easy to navigate your business property access.

Read more about office and campus signage, see more samples, or schedule an on-site review of your business facility.

The new architectural signs, made of aluminum and acrylic, provide the level of prestige that properly reflects their brand.

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